A-1 Beer, Arizona Brewing Company’s Answer to Prohibition

After the repeal of US Prohibition in 1933, many brewing companies started operations in Arizona. In the late 1940s the company created a series of seven commercial art works, which have become famous worldwide.
The saloon at Crown King, Arizona has a set of the posters, which I photographed there.
“The Cowboys Dream” was the first such poster. The cowboy sleeps on his saddle. In the sky is a cloud in the form of a horse and lady rider. Not legible in my photo is the A-1 brand on the horse’s flank.

In 1949 “Black Bart” was created. Originally titled ” The Barber and the Bandit.” On the wall behind the scene is a wanted poster featuring the man in the barber’s chair.
In 1950 the “Dude Lady” poster was featured. This poster was not very popular and was thought to be offensive.



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